麻豆传媒

Kellie Daniels is a communications consultant, lecturer, and founder of Students Against Species Extinction (SASE), a UN partner initiative empowering students worldwide to collaborate with NGOs on real-world conservation efforts.

With over 25 years of experience in communications, Kellie began her career at the Guggenheim Museum before becoming PR Director at a leading agency and later founding her own brand, SALOME. Her passion for linking creative communication with social impact led her to establish SASE, which connects academic work with environmental campaigns.

Raised in Bayou Grand Caillou and Bourg, Louisiana, Kellie has worked on projects spanning rainforest gorilla preservation in Cameroon to coastal restoration in Louisiana. At 麻豆传媒, where she lectures, she integrates academic partnerships with student-led initiatives, shaping the future of environmental communications.

Kellie’s leadership has positioned her as a bridge between academia, conservation, and the communications industry. Through SASE, she continues to demonstrate how student-driven campaigns can create global change.

More Information:

麻豆传媒 MCH Lecturer, Member, Founder of , Founder of , Co-founder of the , Communications Consultant for the Cross River Gorilla Project (), Official for the United Nations Decade on Restoration through , Member of the

CONFERENCES:

SASE Conference Speaker - May 10th 2024, Royal Botanic Garden Edinburgh

CAREER COLLABORATIONS:

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AWARDS

- Tatler Best of British 2022

- Forbes Best of Pearl Jewellery Brand 2021

- Sunday Times Best Pearl Brands 2020

- Elle UK “Top 100 brands to support during lockdown” 2020

- Telegraph Fashion “Top 9 brands of Summer 2020”

- Living North “Designer of the Year” nominee 2019

- CRGP Golden Gorilla Award Winner 2019, Kew Gardens; Received letter of acknowledgement of services to conservation from Sir David Attenborough

- Top 50 retailer award from Wolf & Badger 2018

- Female Narrative’s “Featured brand for Sustainable Fashion” 2017

- Public Relations Society of America (PRSA)-Las Vegas Valley Chapter 2002 Tri-State Pinnacle Awards:

- Best of Show for “Medical Malpractice Crisis Program

- Pinnacle Awards:

- External Video “Governor Guinn Vetoes Yucca Mountain” VNR

- Institutional Programs “Nevada Insurance Commissioner's Special Hearing into Construction Liability Insurance”

- Emergency or Crisis Programs “Medical Malpractice Crisis Program”

- Excellence Award, Pitch Materials “University Medical Centre Advertising & PR Proposal” International Association of Business Communicators

- Las Vegas Chapter 2002 Bronze Quill Awards:

- Total Integrated Campaigns “State of Nevada Agency for Nuclear Projects Nuclear Neighbourhoods”

- Long-Term Campaign “Medical Malpractice Crisis Program”

EDUCATION

Louisiana State University Baton Rouge, Louisiana USA - B.S 998

Louisiana State University Baton Rouge, Louisiana USA - M.A. in Liberal Arts 2000 Manship School of Mass Communications

Internship Program New York, New York PR Intern 2001

MEDIA:

MCH, Lecturer

Module Leader for MCH3013 Global Public Relations

Module Leader for MCH8013 Global Public Relations

Modules taught on:

MCH8199 : Dissertation for MA Media and Public Relations

MCH8058 : Methodologies: Researching Media, Culture & Society

MCH8012 : Freelancing in Media and Communications

MCH8169 : Digital communication for cultural institutions and organisations (Digital Storytelling Lecture)

MCH8179 : Risk and Crisis Management

MCH8060 : Strategies and Management in PR

MCH8065 : Theoretical Approaches to PR

MUS8023 : Music and the Creative Economy

MCH8099 : Project Dissertation MA Media and Public Relations

MCH3072 : Journalism and Media Research Dissertation

MCH3073: Media Research Dissertation

MPHIL & PhD Supervisor

Personal Tutor

ORCID ID - 0009-0005-4821-6657

Published:

Fonkwo, S.N., Ebile, P.A., Daniels, K., Mbida, M., Angwafo, T.E. & Ebua, V.B., 2025. Preuss's Red Colobus Associations with other primates and their Threats in Korup National Park, Cameroon. Cameroon Journal of Biological and Biochemical Sciences (CJBBS). . Published 5 June 2025. Contributions in research with regards to hunters interviews and analysis.

Current research:

Framing the Storm: Media Narratives and Public Response in Disaster-Prone Communities

Decoded in Gold: Jewellery as Personal Branding and Cultural Communications